Anua Niacinamide 10% + TXA 4% Serum – 30ml

Brighten • Correct • Balance • Glow 

Target the appearance of dark spots, post-blemish marks, uneven skin tone and dullness with Anua Niacinamide 10% + TXA 4% Serum, a lightweight Korean skincare serum formulated to promote a clearer, brighter and more even-looking complexion.

This powerful yet carefully balanced formula combines 10% Niacinamide, 4% Tranexamic Acid (TXA) and 2% Arbutin with hydrating and soothing ingredients to address pigmentation while supporting the skin's moisture barrier.

With regular use, skin appears more luminous, balanced, smooth and refreshed — making this an excellent choice for anyone working towards a radiant K-Beauty glass-skin look.

Its lightweight, watery texture absorbs easily without leaving a heavy or greasy residue, making it suitable for both morning and evening routines.

 Why You'll Love It

• Targets the Appearance of Dark Spots  Tranexamic Acid, Niacinamide and Arbutin work together to improve the appearance of pigmentation and uneven-looking areas.
• Brightens Dull-Looking Skin Helps restore luminosity and promote a fresher, more radiant-looking complexion.
• Helps With Post-Blemish Marks Ideal for routines targeting the visible marks and discolouration that can remain after blemishes.
• Promotes a More Even Skin Tone  Regular use helps improve overall skin clarity and creates a more balanced-looking complexion.
• Refines the Appearance of Pores  Niacinamide helps improve the appearance of enlarged pores and uneven skin texture.
• Hydrates & Plumps  Hyaluronic Acid and other moisture-supporting ingredients help keep skin feeling hydrated, smooth and supple.
• Supports the Skin Barrier  Ceramides and hydrating ingredients help maintain the skin's natural moisture barrier.
• Lightweight & Non-Greasy  The watery serum absorbs quickly and layers beautifully underneath moisturiser, SPF and makeup.

 Key Ingredients

10% Niacinamide
Also known as Vitamin B3, Niacinamide is a popular multi-tasking skincare ingredient. It helps improve the appearance of uneven skin tone, dullness, enlarged pores and post-blemish marks, while also supporting a healthy-looking skin barrier.

4% Tranexamic Acid (TXA)
Tranexamic Acid is commonly used in skincare products designed to target the appearance of dark spots, discolouration and uneven pigmentation. Combined with Niacinamide and Arbutin, it creates a targeted brightening routine for a clearer and more uniform-looking complexion.

2% Arbutin
Arbutin complements the brightening formula by helping improve the appearance of dullness and uneven skin tone, supporting a more luminous complexion.

Hyaluronic Acid
A hydration favourite that helps attract and retain moisture, leaving skin feeling plumper, softer and smoother.

Ceramides
Help support the skin's natural moisture barrier and maintain hydration.

Centella & Panthenol
Known for their soothing properties, these ingredients help keep the skin feeling comfortable and cared for.

 Who Is It For?

Anua Niacinamide 10% + TXA 4% Serum is particularly suited to routines targeting:

• Dark spots
• Post-acne and post-blemish marks
• Hyperpigmentation
• Uneven skin tone
• Dull-looking skin
• Enlarged-looking pores
• Uneven texture
• Dehydration
• Loss of radiance

It can be incorporated into routines for a wide range of skin types, including acne-prone and sensitive skin, although individual skin tolerance can vary.

 Texture

The serum has a lightweight, watery and non-greasy texture that absorbs easily into the skin without leaving a heavy or sticky finish. This makes it easy to layer with toners, moisturisers, SPF and other compatible skincare products.

How to Use

After cleansing and toning:

1. Apply a few drops to the face, concentrating on areas of uneven tone or visible pigmentation.
2. Gently pat the serum into the skin with your fingertips until absorbed.
3. Follow with your moisturiser.
4. When using the serum during the daytime, finish with SPF 30 or higher.

AM: Suitable     PM: Suitable

If you're new to concentrated skincare ingredients, introduce the serum gradually and increase usage according to your skin's tolerance.

Precautions

• Perform a patch test before first use, particularly if you have sensitive or reactive skin.
• Introduce the product gradually and increase frequency according to your skin's tolerance.
• Avoid applying to broken or significantly irritated skin.
• Avoid direct contact with the eyes.
• If persistent irritation occurs, discontinue use.
• Always apply appropriate sun protection during the daytime.

 Eala Skincare Tip

If pigmentation or post-blemish marks are your main concern, consistency is key. Try a simple routine:

Cleanser → Hydrating Toner → Anua Niacinamide 10% + TXA 4% Serum → Moisturiser → SPF

Avoid introducing too many strong active products at once, particularly if your skin is sensitive.

Product Details

• Brand: Anua
• Size: 30ml
• Product Type: Brightening Facial Serum
• Texture: Lightweight, Watery & Non-Greasy
• Key Ingredients: 10% Niacinamide, 4% Tranexamic Acid, 2% Arbutin, Hyaluronic Acid & Ceramides
• Routine: AM & PM
• Main Concerns: Dark Spots, Post-Blemish Marks, Uneven Tone & Dullness
• Skin Types: All Skin Types
• Brand Origin: South Korea

 Brighter. Clearer. More Radiant-Looking Skin.

Give your complexion targeted care with Anua Niacinamide 10% + TXA 4% Serum  a multi-active Korean serum combining brightening, hydrating and barrier-supporting ingredients in one lightweight formula.